Applying to a University of California school means tackling their unique Personal Insight Questions (PIQs). Students select four of the eight prompts from the UC system list. These 250-350 word essays allow applicants to expand on who they are, what drives them, and why they are a perfect fit for the campus. A Strategic Approach to Your PIQs Unlike the Common App essay, which often explores broader personal narratives, UC essays revolve around concrete specifics. Students ar

A common but crucial part of your college applications is the "Why Us" supplemental essay. This is a valuable piece–it's your golden ticket to show a college why you and their institution are a perfect match. Beyond the Basics: Show Your Specific Interest Colleges are looking for more than good grades and test scores. They want students who genuinely understand and will thrive in their unique campus culture, academic environment, and community. The "Why Us" essay is your chan

The Common App essay isn't just another writing assignment; it's arguably one of the most important pieces of a college application. In a sea of identical SAT scores and GPAs, this is a student’s opportunity to reveal their authentic self and stand out. It’s the admissions officer’s chance to glimpse into an applicant’s personality and envision how they will thrive within the campus culture. More Than Just an Application Think of this essay as a conversation, not a job interv

The mailbox (both physical and digital) can be a source of immense joy and, at times, significant heartache during the college...

As a college consultant, I find the best fit for your student with personality testing, getting to know them, and spending time on college campuses so I can help match them.

Learn why a college consultant that tours campuses has value to bring to helping you choose which college is the right fit for you.

To truly understand a campus, you need to experience it firsthand. As a consultant who aims to find the perfect college fit for her...

The Common App is undergoing changes for the 2025-2026 application cycle, and while change can sometimes feel daunting, it reflects a...

Finding the right college isn't just about academic success; it's about discovering the perfect environment to fuel your learning, launch...

It's tempting to dive headfirst into total relaxation for the summer, but what if you could relax and set yourself up for future success?...

Senior year is winding down, and those acceptance letters are staring back at you. Now comes the big question: which college is your...

Wrapping up a college tour is exciting, fun and sometimes overwhelming. Those brochures and info sessions can blend together quickly, so...

We've written about the importance of visiting all types of colleges , even those you might not necessarily apply to. But, when you’re...

Think of a college visit as a test drive. You're not necessarily buying the car (yet!), but you want to get a feel for how it handles,...

Your high school course choices aren’t just about getting through the next semester—they’re about shaping your future. Whether you're...

Last week’s blog post focused on getting content from your thoughts onto paper. Take a look at your brainstorms and freewrites and see...

Now that you understand the audience of your college essays, the next step is getting started. Your ideas may feel scattered–maybe even...

Understanding your college admissions audience is key. Take the time to see who they are and what they are looking for.

Happy New Year!! You are never too young (or old!) to learn the most efficient ways to set and keep your personal goals. Amid the noise...

Choosing a college is personal, but your rejection letter isn’t. This is a hard reality that so many high schoolers have to wrestle with,...